It happens all the time. We show prospects how easy and helpful our software can be, but the feedback is that, “it seems too complicated.” How can that be?
The features of modern software, which may seem simple to us, can easily appear too complicated during a product demonstration. Prospective clients are not only making sure your solution is right for them, they’re also trying to determine whether their team can learn it quickly.
We’ll walk through the problems most encounter with typical demonstration methods, and then show you how to convey the power of your solution and its simplicity using the Tell-Show-Tell demo technique.